Fireside · MOCAPP × easySales
A joint conversation between MOCAPP, easySales and a shared client on how influencer marketing and UGC actually plug into an eCommerce stack — from creator brief to storefront revenue, with numbers on the table.
Florin Grozea is the founder and CEO of MOCAPP, an €8M-valued martech platform that connects brands with 5,500+ creators across 6 countries. A 5x founder with 25 years in the creative industries, he also runs the Influencer Accelerator by MOCAPP — the largest influencer community in Romania.
