Ionut Radu Munteanu

Ionut Radu Munteanu has spent 22 years turning customer acquisition into something that can be taught. In 2009 he founded WebDigital, Romania's first specialised performance marketing agency, where he has managed more than 40M EUR in media budgets for 700+ businesses and mentored hundreds of specialists and agency owners. He teaches applied marketing courses at SNSPA, is a John Maxwell certified trainer, and sits on the boards of IAB Romania and the CEE Digital Alliance, where he chairs People and Culture. He has been speaking on stages since 2013, when he became a contractual Google speaker, from GPeC, Webstock and a dozen other events in Bucharest and Romania to OMCap Berlin, or Bologna, Italy. His current work is komrce, an eCommerce simulation he built solo with AI as his Executive MBA dissertation using his 7 years of SaaS exprience from the Reefkig.com spinoff. With Komrce.eu teams take over an online store and run it for eight quarters: price, marketing, stock, delivery, people and cash, against two simulated competitors with opposite strategies. Every quarter the market answers with data, which is how people find out what a decision actually cost them, years before the job would have shown them. He studied Sociology and Psychology, reads the Stoics, works a four day week, speaks seven languages and is writing a book about how he learned them. He is a father of two, and he argues that AI makes every entrepreneur a pilot rather than a passenger.